We are currently seeking a performance-driven User Acquisition Manager to join our team in support of our US-based partner company. Our partner operates a diversified, M&A-driven platform spanning mobile apps, device licensing, media, and financial services. It is the parent company of a portfolio of technology businesses, including a mobile business that empowers users worldwide to monetize everyday mobile activities such as streaming, gaming, and shopping.

As a User Acquisition Manager, you will help run UA for the company’s utility app suite. You will work at the intersection of marketing, data, creative strategy, and App Store Optimization, with direct ownership of paid UA campaigns across platforms such as Meta, Google UAC, TikTok, programmatic DSPs, and rewarded ad networks, across a mix of in-app-advertising and subscription monetization models. 

Responsibilities:

• Plan, launch, and optimize UA campaigns across core paid channels: Meta, Google, TikTok (SRNs/SANs), Programmatic DSPs, and more, for the utility app suite (Cleaner, AppLock, VPN, QR Code Scanner, Smart & Easy Cleaner, and others)
• Partner with Steve to run day-to-day UA execution across the utility suite, sharing ownership of pacing, spend efficiency, and KPI performance (CPI, CPA, eCPM/ARPI, trial-to-paid conversion, subscriber LTV, and payback, depending on the app’s monetization model)
• Own or heavily inform ASO strategy for the utility suite – keyword strategy, store listing optimization, and competitive positioning to win in a crowded, generic app category.
• Collaborate with creative teams to develop and test ad concepts, messaging, and formats tailored to each app’s monetization model
• Analyze and report on campaign performance to other members of the growth team, aiming to uncover actionable insights & optimizations
• Identify and test new growth channels, networks, and strategies suited to IAA and subscription dynamics.

Qualifications:

• A bachelor’s degree in marketing, communications, or equivalent experience
• 1-4 years of hands-on experience buying mobile app ads with seven-figure monthly budgets while achieving target KPIs
• Strong understanding of ASO – comfortable owning keyword strategy, listing optimization, and competitive positioning in a generic, highly competitive app category
• Proven ability to scale UA efficiently in a mobile-first environment; exposure to both ad-monetized and subscription apps is a plus
• Strong analytical skills, fluent in Excel/Sheets, and familiar with tools like Mixpanel, Google Analytics, Looker, Tableau, and Singular
• AI-native – goes beyond prompting for quick answers; comfortable building and iterating on AI-driven workflows or lightweight agents for reporting, creative testing, or ASO monitoring
• Experience with MMPs and performance marketing attribution
• Self-starter who thrives on autonomy, with excellent communication skills and attention to detail
• ability to develop innovative ideas that align with business goals and resonate with the target audience
• Ability to work strategically and efficiently, optimizing resources to deliver high-quality work within tight deadlines
• Comfortable working in a fast-paced, remote, and iterative environment
• Passion for turning data into insight and insight into growth
• Energized by working with creative, product, and data teams

We offer:

• Full-time, remote work
• Working hours: Monday to Friday, start from 11am CET or later
• Timely and organized performance reviews

If this seems like the right job for you, we invite you to submit your resume in English. Please keep in mind that resumes in other languages might not be considered.