We are seeking a result-oriented Media Buyer to join our team and support our US-based partner company. Our client is a leading global advertising technology company that develops innovative products for publishers and advertisers.

As a Media Buyer, you will plan, execute, and scale CPA campaigns across programmatic display, native, and paid social. The role combines hands-on media buying with advertiser-led strategy, creative and bridge-page development, and full-funnel optimization. You will own campaign outcomes and be responsible for developing strategies and plans for success across multiple US verticals, including finance, automotive, health, and home & garden. You will define success upfront, build the plan to achieve it, and make informed decisions about when to stop, iterate, or scale campaigns.

Responsibilities:

Campaign Setup & Strategy

•  Conduct competitor, market, and audience research from the advertiser’s point of view.
•  Define media strategy across channels, audiences, creatives, bridge pages, and measurement.
•  Build structured media plans covering budgets, geographies, devices, inventory, forecasts, test roadmaps, and success criteria.

Campaign Execution & Management

• Set up and manage campaigns across programmatic DSPs, Meta Ads, Taboola, Outbrain, and MGID.
• Manage targeting, bidding, budgets, pacing, publishers, placements, and creative rotations.
• Ensure accurate tracking, attribution, pixels, postbacks, URLs, and pre-launch QA.

Optimization & Scaling

• Optimize inventory, audiences, creatives, bids, publishers, placements, supply paths, and the conversion funnel.
• Scale high-performing segments while controlling CPA, ROAS, revenue, and margin.
• Test new audiences, formats, publishers, placements, and inventory sources while managing creative fatigue.

Data Analysis & Experimentation

• Analyze CTR, CVR, CPA, ROAS, win rate, page engagement, advertiser conversion, revenue, and margin.
• Identify performance gaps across audiences, media sources, creatives, bridge pages, offers, tracking, and advertiser funnels.
• Run structured A/B tests and turn campaign learnings into repeatable playbooks.

Cross-Functional Collaboration

• Partner with advertiser-facing, creative, content, design, analytics, engineering, and development teams.
• Translate performance insights into creative briefs, finished assets, and production-ready bridge pages.
• Communicate campaign performance, learnings, and next testing or scaling priorities.

Qualifications:

• Hands-on experience in programmatic and performance media buying, especially Meta Ads and Taboola, with experience in Outbrain and MGID.
• Proven track record of scaling profitable CPA/direct-response campaigns in the US market.
• Strong analytical and commercial judgment, with ownership of campaign performance and results.
• Expertise in tracking, attribution, pixels, postbacks, and full-funnel analysis.
• Strong creative testing and CRO skills, including campaign assets, bridge pages, and landing-page optimization.
• Experience with audience, placement, supply, bidding, pacing, creative, and conversion optimization.
• Strong testing mindset: clear hypotheses, measurable baselines, decision rules, and documented learnings.
• Ability to manage multiple campaigns and workstreams while collaborating across creative, technical, analytical, and commercial teams.

We offer:

• Full-time, remote work
• Working hours: Monday to Friday, 9-5pm CET
• Private Health Insurance from day 1
• Timely and organized performance reviews

If this seems like the right job for you, we invite you to submit your resume in English. Please keep in mind that resumes in other languages might not be considered.